Quickbase

Demo Wireframes for
A/B Testing

As part of my co-op, I designed new Demo pages for A/B testing with a focus on establishing brand credibility as potential clients enter this page. Version A (right) heavily features client logos while Version B (left) features a current client quote.

Website Elements and Component Designs

I designed 6 new website elements with considerations to Quickbase’s Desktop and Mobile site. Two of which are shown here: a blog subscription widget and an interactive vertical tab component for data visualisation or product prototypes.

Full Desktop Wireframe (right)

The Vertical Tab component in this wireframe is showcasing product screen prototypes. Through interactive design, users are able to alternate between tabs to read more about product feature and capabilities.

Vertical Tab Component: data visualisation
+ imagery (below)

This component can also be used to showcase data visualisation and supplementary imagery, as shown below.

Digital Experience and Demand Generation Specialist Co-op

Mobile Component Mockups (right)

Quickbase’s website is responsive and can be viewed on mobile and tablets. Limitations of mobile UI was considered as I designed mobile versions of this component, as shown below too.

Digital Experience (UX) Marketing Co-op

BCG (The Boston Consulting Group)

I was tasked with assisting design and production of BCG’s (then) newest global digital campaign, #HowToByBCG. The objective was simple: bring traffic to various whitepapers to increase general awareness of the firm’s different practice areas. Each month, my team partnered with a specific practice area to devise an interactive and educational page with CTAs to newest or relevant inbound BCG resources. At the end of my co-op, #HowToByBCG had 200K+ monthly campaign visitors and grew the firm’s LinkedIn presence by 50%.

A few that I worked on are linked below: